Bay Events has nearly three decades of experience in the events industry. We've put together handy exhibitor tips and tricks to help exhibitors achieve a successful show experience.
The show layout, your stand requirements and your budget all need to be considered.
A successful trade show stand offers something exciting and different.
Humans are visual creatures - an inspiring stand attracts more visitors.
A prize is a great incentive to attract visitors to your stand.
Even experienced exhibitors can make rookie mistakes!
You're more likely to achieve your goals if you actually set some.
Make sure you let potential customers know you'll be at the show.
Show staff are not robots! Ensure they are healthy and happy during the event.
Rather than using aggressive tactics, be approachable and friendly.
Corner stands are found at the ends of rows of stands, open on two sides.
Surely an exhibition is keen to fill stands - why do some businesses go on a waiting list?
Make the most of the momentum you gained at the show by following up leads.
Take advantage of advertising that is directed straight at your target audience.